Allison Zhang

Allison Zhang

Allison Zhang

Hi there 👋 It's nice to meet you!

I'm a user-first economist. My background in Economics & Human Factors Engineering from Tufts University allows me to blend my designs with business strategy, psychology, and user-centered thinking.

I'm passionate about solving complex problems and storytelling — I strive to create quality experiences backed by thoughtful qualitative/quantitative research.

My professional interests include UI/UX design, UX research and content design. 

Stay Curious

Be Empathetic

Design with Reason

I believe growth is fueled by continuous learning.

People are rooted at the center of all good design.

Design decisions should be backed with good reason.

My Design Principles

My Design Principles

My Design Journey

My Design Journey

Early Years

Early Years

Early Years

I've always been a creative person and spent 10+ years doing traditional & digital art!

I've always been a creative person and spent 10+ years doing traditional & digital art!

I've always been a creative person and spent 10+ years doing traditional & digital art!

01

02

My first product

I designed a portable water filter as part of a start-up business plan. From this, I discovered a joy in product design & branding.

Coming into college... 

Coming into college... 

Coming into college... 

I was part of Tufts' Combined Degree program and pursuing a BFA in Graphic Design & BA in Economics.

I was part of Tufts' Combined Degree program and pursuing a BFA in Graphic Design & BA in Economics.

I was part of Tufts' Combined Degree program and pursuing a BFA in Graphic Design & BA in Economics.

03

04

Pivoting & trying new things

I found that graphic design wasn't entirely for me and dropped my BFA. I dabbled in marketing & data roles.

Enter Human Factors (UX)

Enter Human Factors (UX)

Enter Human Factors (UX)

Sophomore year I came across the Human Factors Engineering major and fell in love with the discipline!

Sophomore year I came across the Human Factors Engineering major and fell in love with the discipline!

Sophomore year I came across the Human Factors Engineering major and fell in love with the discipline!

05

06

Now: creating for the user 🤝💛

After working as a Product Designer across different spaces, I found UX to be the perfect intersection for my interests in design, business, and human behavior!

More About Me

More About Me

I love the outdoors! 🌱 Here are some of my favorite places I've hiked:

I love the outdoors! 🌱 Here are some of my favorite places I've hiked:

I love the outdoors! 🌱 Here are some of my favorite places I've hiked:

🏔️
Mount Rainier

🏔️
Mount Rainier

🏔️
Mount Rainier

🌲
Olympic National Park

🌲
Olympic National Park

🌲
Olympic National Park

🧗🏻‍♀️
Bryce Canyon
National Park

🧗🏻‍♀️
Bryce Canyon
National Park

🧗🏻‍♀️
Bryce Canyon
National Park

🌄
Zion National Park

🌄
Zion National Park

🌄
Zion National Park

Other fun facts about me:

Other fun facts about me:

Other fun facts about me:

🧶
I'm learning how to crochet! Here's some bears I made :)

🧶
I'm learning how to crochet! Here's some bears I made :)

🧶
I'm learning how to crochet! Here's some bears I made :)

☕️
I'm a coffee & tea fanatic… currently working on my latte art

☕️
I'm a coffee & tea fanatic… currently working on my latte art

☕️
I'm a coffee & tea fanatic… currently working on my latte art

🎨
My paintings have been exhibited at museums!

🎨
My paintings have been exhibited at museums!

🎨
My paintings have been exhibited at museums!

Let's Connect!

I'm always excited to chat about my work and design in general :)

Let's Connect!

I'm always excited to chat about my work and design in general :)

Let's Connect!

I'm always excited to chat about my work and design in general :)