Allison Zhang

Hi there 👋 It's nice to meet you!

I'm currently an Investment Analyst at Morgan Stanley. With a background in design thinking and data analytics, I’m passionate about blending quantitative analysis with a user-centered approach. I love solving complex problems and crafting compelling narratives, striving to create quality experiences backed by thoughtful research.

I'm a user-first economist. My background in Economics & Human Factors Engineering from Tufts University allows me to integrate my designs with business strategy, psychology, and user-centered thinking.

Stay Curious

Be Empathetic

Design with Reason

I believe growth is fueled by continuous learning.

People are rooted at the center of all good design.

Design decisions should be backed with good reason.

My Design Principles

My Design Journey

Early Years

I've always been a creative person and spent 10+ years doing traditional & digital art!

My first product

I designed a portable water filter as part of a start-up business plan. From this, I discovered a joy in product design & branding.

Coming into college...

I was part of Tufts' Combined Degree program and pursuing a BFA in Graphic Design & BA in Economics.

Pivoting & trying new things

I found that graphic design wasn't entirely for me and dropped my BFA. I dabbled in marketing & data roles.

Enter Human Factors (UX)

Sophomore year I came across the Human Factors Engineering major and fell in love with the discipline!

Now: trying something new! 📈

I'm currently working in the finance space and learning about new ways to translate data into valuable insights for investors. In my spare time, I am still playing around in Figma and designing new things!

More About Me

I love the outdoors! 🌱 Here are some of my favorite places I've hiked: